Marketing

Mostly, we help businesses utilize technology for their marketing and their operations.

For marketing, it is email marketing and marketing automation. We run complete programs, including strategy, design, implementation, content creation, and execution. That means we take a thorough look at your marketing needs and put together a comprehensive marketing program.

We’ll put you on the platform that matches your budget, strategy, and program sophistication. For more email-centric programs, that could be Constant Contact, Emma, Robly, or MailChimp. We’re partners for all of them.

In an intermediate situation, we automate and integrate with “connector” tools like Zapier or Flow. These are great tools that allow a lot to be accomplished for not a lot of money. It is worth noting the email platforms above are actively adding integrations.

For the higher-volume, more sophisticated marketing programs we’ll use the fully-featured marketing automation platforms like ONTRAPORT or SharpSpring.

Let’s not forget content. We are an excellent writing shop, with a deep bench of writing talent. (Yes, a mixed metaphor). Customer-centric content, written in the voice of the client. Key words and phrases are included in the content, but never placed in the way of telling a good story. We admire the Oxford comma, and deplore any attempt by a dependent clause to lead when it clearly should follow.

We also provide everything else marketing through our agency partners. LinkedIn, social media, SEO, PR, graphic design,  photography, video, market research, website development; everything. Not billboards directly, but we probably know a guy….

(By the way, none of this website is their fault).